top of page
google partner
google cloud partner
marketing analytics google cloud
google marketing certified
analytics

Are you ready for Google Analytics 4?

Migrate to GA4 now to enjoy the new features it has to offer

Universal Analytics is sunsetting by 1 July, 2023.

Google Partner

Google Analytics 4

Google Analytics 4 - Universal

Model based on events and parameters – more details on user engagement

Measurement

Automated and flexible (more insights on user behavior)

Event Tracking

Accurately track cross-platform data between your site and app (seamless integration)

Reporting

Applies advanced machine learning for more intelligent insights

Automation

GA4 connects natively with BigQuery (easily export data for more sophisticated analysis)

BigQuery Integration

Spam data prevention is automatically enforced

Spam Referrals

Based on sessions and pageviews

Measurement

Limited

Event Tracking

Limited cross-device and cross-platform reporting

Reporting

Limited

Automation

Connection to BigQuery is not Free

BigQuery Integration

Spam data prevention is not automatically enabled. Spam bots easily send fake page views or traffic to your site, skewing your data.

Spam Referrals

Why set up Google Analytics 4 NOW?

Start collecting your data on GA4 now

Implement GA4 alongside your current UA so there's no disruption in the attribution and optimization of your current ad campaigns

Start early to familiarize your team with GA4

Start exploring GA4's features as UA will no longer be updated with new features

Gain more insights now with GA4's enhanced tracking measurements

planning

How can we help?

1. Assess your Website and Google Analytics

2. Propose a checklist of actions to implement

3. Implement and test the tracking setup

"We built a customer data warehouse that organized loyalty data into meaningful data models to allow for easy analysis and querying via an audience segmentation tool built on Google App Engine."

Customer and Loyalty Data Warehouse for Large Premium Grocer

"The team has been resourceful and always staying up-to-date on digital marketing. They also put in a huge effort on A/B testing to optimize campaign results!"

Stacey, Uniqlo

"We developed customer data warehouse in google Big Query for senior management and marketing which integrated customer loyalty data from a cloud point of sales system, Google Analytics 4 for mobile for customer event tracking."

ZUS Coffee, Customer Analytics and Data Warehouse

"Deliverables are on point. The Project Manager takes time to understand our requirements."

Jess, Wing Tai Group

"Persuasion gives us good suggestions to improve our website and have boosted our sales compared to when we were previously managing it without them."

Jing Wen, The Wine Shop

“Persuasion team always provides us ideas for campaigns and strategies to achieve our objective.”

Cay, Kakitangan

"Persuasion Team have been providing great assistance, recommendations and solutions for us. Also, they are savvy and fun to discuss with!"

Aida, TOC

"PT is an extremely technologically competent company with people that have deep digital marketing know-how. For newbies, PT folks are patient and gentle. But if you're an experienced digital marketer - PT can run with you."

Chee Yan, Digital XFM

 

"Very nice to work together with the team for the last 5 years."

Ziee Yen, THE FACE SHOP

"The team at Persuasion Technologies has been very helpful in supporting us in achieving our marketing goals. They managed to garner ROI of 8.5:1 for us from Sep to Nov 2020 even when it was CMCO. We are very pleased with the outcome."

Samantha, Stellar Putrajaya Hotel

Our Work Tells Our Story:

Our Impact in Action

LOCATIONS

SINGAPORE

10 Anson Road, # 33-04A, International Plaza, Singapore 079903

+65 66535620

PHILIPPINES

Unit 03F Symphony Tower 2,

Sgt. Esguerra Avenue, Brgy. South Triangle, 1103 Quezon City

INDONESIA

Menara Mandiri Il 11th Jl. Jend. Sudirman Kav. 54-55, Senayan, Kebayoran Baru, Kota Jakarta Selatan

Ask Us For Free Audit

MALAYSIA

No. 25-2, Block B, Zenith Corporate Park, No. 1, Jalan SS 7/26, Ss 7, 47301 Petaling Jaya, Selangor

+60 3 2727 7420

bottom of page